The new service, designed for cruise ships, aims to enable passengers and crew to make phone calls and send text messages from their personal Apple iOS or Android devices while at sea. In addition, intra-ship calling is available to allow those onboard to make plans or keep track of one another. Crew can leverage this feature to call other vessels as well.
The jointly developed MTN and WMS solution works with a vessel's Wi-Fi infrastructure and data/voice prioritisation strategy, while keeping bandwidth usage low. Users do not have to purchase an internet plan to use the application, and can download it from iTunes or the Android store.
“The demands of today's cruisers are increasing and the industry is faced with the opportunity of bringing a solution similar to a land-based calling experience to the middle of the ocean for both passengers and crew,” said Brent Horwitz, senior vice president and general manager of cruise and ferry services at MTN.
“Passengers expect to be able to make calls from anywhere in the world without issue and crew require a service that allows them to stay connected with family and friends while at sea. This joint solution between MTN and WMS fulfils this important communications requirement.”