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Norwegian Cruise Line commits 14 ships to Global Eagle connectivity

Norwegian Cruise Line commits 14 ships to Global Eagle connectivity NCL

Global Eagle Entertainment has signed a multi-year strategic partnership agreement with Norwegian Cruise Line Holdings (NCLH) to provide internet and entertainment services across its Norwegian Cruise Line (NCL) brand’s fleet of 14 ships.

{mprestriction ids="1,2"}Under the agreement, Global Eagle is implementing packages to offer Wi-Fi, texting and video on board, with guests expected in the near future to be able to use their own devices to access an integrated portal that includes TV programming, on-demand movies, games, and special event telecasts.

Monitoring of usage and dynamically adjusted bandwidth provision for each ship based on real-time demand will also be part of the system.

“Under this new agreement with Global Eagle, we’re looking to expand our onboard communication and entertainment experience for our guests,” said Ross Henderson, NCL’s vice president of onboard revenue.

“In addition, Global Eagle’s portal will enable us to manage our onboard revenue-producing services, entertainment and information more efficiently.”

Global Eagle has recently improved its at-sea web browsing capabilities by upgrading its SpeedNet system with Application Performance Enhancement Technology (APET), designed to improve the internet quality of experience (QoE) for passengers on board.

First introduced in 2012, SpeedNet uses predictive algorithms to automatically download the most popular websites to the ship’s local server, so they can be accessed simultaneously by multiple users. In side-by-side tests, this has been demonstrated to provide up to five times faster download speeds when accessing sites like Yahoo, BBC News, CNN News and ESPN over a satellite connection, the company says.

APET further optimises performance through dynamic intelligent bandwidth management. Data buffers are prioritised and tuned automatically based on bandwidth availability and the applications being used.

“When large numbers of passengers return to the ship after a port call, there is a tremendous surge in internet usage,” said Ole Kristian Sivertsen, president of Global Eagle’s cruise, ferry and yacht services.

“SpeedNet APET helps to manage these periods of high demand and ensure the best-possible user experience by automatically prioritising so as to provide the fastest speeds for the most important applications.” 

“Protections are built into APET to provide the best QoE for users without compromising their security and privacy.”{/mprestriction}

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